Instagram stories should be a vital part of any business’ social media strategy as they provide a unique way of promoting your brand. Did you know that only 10% of…
“NFTs appeal to people who have built up their own audiences—maybe on social media—to go and sell artwork directly to their audience.” Many celebrities and influencers are already boosting their…
Influencer marketing for smaller businesses is something that has been taking off recently, especially under recent restrictions where businesses have had to adapt quickly to show their offering online. In…
As footfall drops due to the pandemic, many businesses in Yorkshire can benefit from Google Ads in 2021 and beyond, to drive sales and new custom. In this week's blog…
In 2020, internet use skyrocketed by 70%, presumably caused by the mass amount of people staying inside due to COVID19 restrictions. This is why we predict this percentage will remain,…
Considering marketing your business on TikTok? If your goal in 2021 is to increase your reach through a fairly new social channel, our Social Media Apprentice Kam explains how to…
This week we’re looking at the 7P framework for marketing campaigns. This process was originally published by marketer E.Jerome McCarthy in 1960, however is still relevant today. The model is…
With the majority of non-essential retail shops closed over the Black Friday and Cyber Monday sales, did you venture online to grab discounts? Due to covid and the rise of…
Instagram has rolled out a radical new layout in it’s latest update which sees a complete change of functionality. The platform rolled out the change initially to a select few…
Influencer marketing has grown by approximately £1.1 billion from 2017 to 2020. An enormous, 93% of marketers now practice influencer marketing and are allocating 25% of their marketing budget to…